E-Mail marketing trends 2018: 7 ideas for the New Year

To ensure that your newsletter campaigns continue to be effective in the future, you shouldn’t miss these e-mail marketing trends in 2018: more...

General Data Protection Regulation: new laws from 2018

On 25 May 2018 a new European law on data protection will take effect. However, many companies and website operators are unprepared for the new...

Selling online: the top English-speaking online marketplaces

You want to sell online – but where? If you don’t want to be entirely responsible for your own online shop, then you should offer your products on...

Gender marketing

What makes men and women tick? As we know, it’s not always the same thing. Advertisers have long been aware of this fact, and over the years, gender...

The best WordPress plugins of 2017/2018

WordPress is particularly popular because it allows inexperienced users to create a fully functional blog or website relatively quickly. Even if you want to use the content management system for the realization of complex web projects, that’s entirely possible too: With the appropriate WordPress plugins, the open source platform can easily be adapted to individual needs and expanded to include [...]   

OneNote alternatives: A comparison of digital notebooks

Microsoft OneNote remains one of the most frequently used digital notebooks. Above all, the most impressive aspect is its structured, multifunctional layout. However, OneNote does not stand alone in the world of digital notebooks. Other programs offer similar, even broader functions, and are also compatible with more operating systems than Windows. We present you the six best alternatives to [...]   

The best alternatives to MailChimp: a comparison of e-mail marketing tools

If you plan to send newsletters, you’ll stumble across MailChimp sooner or later. But even though this option might seem like the king of the jungle, there are many alternatives. These competitors provide interesting opportunities for experts as well as beginners, and prices range from free to up to over $5,000 per month. So that you don’t lose sight of things, we’ll introduce the top 5 MailChimp [...]   

The flat file CMS: flat hierarchies for faster access

  • CMS

Do you sometimes believe that less is more? CMS heavyweights such as WordPress, Typo3, or Drupal, aren’t always the best choice. They simply have too many features for small projects, simple blogs, or streamlined corporate websites. In cases like these, a flat file CMS is the best solution. These systems work without a MySQL server running in the background, and they provide surprising [...]   

The best WordPress alternatives: an overview

These days, there are many options for aspiring web developers. Out of all the homepage toolkits and content management systems available on the net, WordPress is without a doubt the most popular, thanks to its all-rounder qualities. Originally intended to be blogging software, over the years the program has evolved to include a wide range of plugins, making it a suitable platform for almost any [...]   

Explore the possibilities with these 10 Raspberry Pi projects

Raspberry Pi is an inexpensive small form factor PC that can behave like a standard computer in many respects. Users can use this innovative mini-computer for all kinds of functions, from setting up an operating system to surfing the web, to using it as a server or a media center, and much more besides. Discover 10 interesting Raspberry Pi projects to try out at home.   

Data mining tools for better data analysis

In the digital age, it’s normal for data from small and medium-sized companies to grow to unmanageable amounts. Data mining tools are used to extract desired information from data sets. These extract recurring patterns from the data and make them available to marketers and statisticians. We have compared the most important data mining software and show where their strengths and weaknesses lie.   

Information Retrieval: the Great Search for Knowledge

In our everyday life, we search for and receive a lot of information. Through the Internet, the searching for data and facts has changed tremendously. Search engines help us find the information we need from the vast amount available. But how do Google and other search engines actually gather the information? Behind both large search engines and smaller library databases, there are so-called [...]   

Create an explainer video: Comparing the best tools

Whether you want to clarify a problem, make a dull tutorial into something fun, or have your product reach millions of people, creative and funny videos are the way to go. But what exactly is an explainer video, and what should you bear in mind when making one yourself? Here we will show you which tools you can use to create explainer videos yourself.   

Which media players are the best iTunes alternatives?

If you want to listen to music from your computer, or organize your digital music collection, iTunes is the most popular choice of tool. However, even iTunes has its weaknesses, and that is why we are providing a list of good alternatives. These media players specialize in different features and address different user groups. So, what are the good iTunes alternatives and what distinguishes them? [...]