Image Processing

Photo editing software: testing free tools

If you want to edit images, you don’t always need to pay for a pricey tool like Photoshop. The market offers various image processing programs that are both free and highly functional. As well as classic desktop programs, online applications are playing an increasingly important role. But how do you find the software that best suits your needs? Our guide provides you with information and tips...

Graphic file formats: which formats are important?

Whether you own an online store, run a corporate website, or write a blog, none of your web projects won’t be successful without photos or graphics. Images create visual stimuli that can enhance the content of your text and appeal to your visitors. However, it is crucial not only to find suitable graphical elements - but also to choose the appropriate graphic file format. The format needs to meet...

Screenshots on Mac and Windows

A picture says more than a thousand words – at least sometimes. Instead of having to describe what you see on your monitor or display to others, all you need to do is send a screenshot. Easy-to-use screenshot software or apps let you create, annotate, or highlight an image within seconds and send it to your contacts. We present some screenshot tools that make your daily work easier.

Image editing apps: the best mobile photo tools

For many years now, optimizing images on a smartphone or tablet has been viewed as just another step in the photography process. With digital technology becoming ever more sophisticated, photo-editing apps that can be installed directly on mobile devices look and perform in an increasingly similar manner to their desktop predecessors, saving users from the tedious task of editing on a PC. But what...

Free alternatives to Adobe InDesign

For creatives and those who are aspiring designers, many programs from Adobe make up a key part of their standard equipment. InDesign is a very popular tool with large publishing houses as well as smaller publishers thanks to its huge range of functions. But quality (and name) come at a price: monthly fees put a hole in the cash register, especially for small companies and self-employed designers....

Social Media | Pinterest for businesses

It would be a serious mistake not to take Pinterest seriously as a marketing platform. While it may look like an extensive photo album of recipe ideas, DIY tutorials, and dream holiday destinations, the truth is that the social media site can offer a valuable service: generating referral traffic for your company website. Brands can therefore use the platform to curate their image and attract new...

Finding the right Instagram strategy for your business

Finding success on Instagram — if unknown members of the public can expand their follower base and become famous influencers in just a couple of months, it seems like it should be easy for a business to do the same. But there’s more to creating a successful Instagram account than just posting pretty pictures. To gain many long-term followers and lots of interactions it takes hard work and...

Everything you need to know about design patents

Ever wondered why no products ever have the same shape and ornamentation, even when it comes to everyday items like toilet paper or bottles of beer? The answer lies in design patents. They may be less common than traditional utility patents, copyrights, or trademarks, but design patent applications have led to many high-profile court cases in recent years. But what exactly are design patents, how...

The most useful Photoshop shortcuts

Endless clicking through the many menus when working with Photoshop is a major disadvantage for users of the photo editing software giant. But thanks to certain Photoshop shortcuts, users have the option of employing keyboard combinations to skip straight to certain actions. We’ve compiled the best of these Photoshop tricks for Windows and Mac OS here.