General Data Protection Regulation: new laws from 2018

On 25 May 2018 a new European law on data protection will take effect. However, many companies and website operators are unprepared for the new...

How to correctly use free images online

Images improve all forms of web presence, from private blogs to professional business pages. There are numerous websites which offer photos and graphics free of charge. But these come with specific license agreements which must be followed when using the images. We’ve outlined what to consider when looking for free images.   

Bootstrap Tutorial: the first steps with the Twitter framework

Bootstrap is one of the best solutions when it comes to creating websites for all devices with little effort. But what exactly lies behind the framework that was originally planned to be used as an internal optimization tool for Twitter? Can total beginners with no CSS, JavaScript, or HTML experience also achieve attractive results?   

Marking up your website with JSON-LD according to Schema.org

JSON LD gives the programmers the possibility of embedding meta data as script separately from web content. Separating HTML markup and semantic annotation helps ensure a more easily read source text and facilitates tagging meta data for dynamic web content. All of this makes JSON-LD a serious competitor of the data formats RDFa and Microdata.   

Accessing a webpage – what happens in the background?

In order to access a web page in a browser, you just have to enter the URL into the address bar in your web browser and the requested website will pop up on your screen. This seems simple enough, but the process that’s taking place in the background is a highly complex one. Learn about what happens when you access a website – from the URL translation to the relevant IP address via data transfer, [...]   

How to make your website mobile-friendly

The internet is becoming increasingly more mobile, which is proving challenging for website operators. There are still many websites which aren’t properly optimized for smartphones and tablets and can only be partly displayed. Since Google’s mobile update, these sites can expect significant visibility losses. Separate mobile websites, adaptive and responsive designs, and mobile plugins for content [...]   

Introduction to HTML5

HTML5 is the new core language of the internet. But many web developers have opted out of this version and instead still use older markup languages like HTML 4.01 or XHTML. These often require plugins, reducing the site’s compatibility and security. HTML5, on the other hand, supports the direct integration of multimedia elements as well as JavaScript-based programming interfaces.   

What is structured data?

While humans automatically structure data when reading a website, programs like web crawlers or screen readers have to rely on special labeling in order to grasp sematic relationships. This additional information can be embedded in HTML code through a corresponding markup for structured data. Website owners have four formats at their disposal for this task: Microformats, RDFa, Microdata, and [...]   

Getting a privacy policy for your website

Website owners often underestimate the importance of privacy policies, but they are essential for clarifying what kind of user data the website collects, and what happens with it. But is a privacy policy essential for your website, and if so, what details should it include?   

The need for a global touch

In today’s globalized world, strong bull markets on the home front simply aren’t enough if you wish to turn your company into a true Unicorn. Branching out into the world is a task that requires understanding and respect for different cultures and their laws. Failing to take such nuances into account may not only turn potential clients and customers off, it can also be the source of other, more [...]