Free website builders: pros and cons

If you want to create your own website, there are a lot of different options available. Free website builders are a way to set up a website quickly and easily for free, with no experience necessary. These sites have built-in templates and intuitive functions that help make your website look professional at no extra cost. So why don’t all companies use them? There are pros and cons to free website [...]   

The landing page: digital point of entry for potential customers

Successful online marketing is based on taking various measures for acquiring customers. One of the most important tools is the landing page. Landing pages direct users from the search results list or from an advertising banner specifically to a commercial offer that can be used immediately. With well-placed interactive elements, good landing pages encourage users to carry out transactions and [...]   

Embedding Google Maps: API or iFrame?

If you want to embed Google Maps on your website, you have two options: either you can integrate the software using a simple iFrame element and pre-determined HTML code, or you can explore Google Maps APIs, the official programming interface of the online mapping giant. We’ll take you through the benefits of embedding Google Maps and explain the differences between the two integration methods.   

Live chat support software – the best solutions

Live chats are being used more frequently as additional communication channels in an array of different web projects. The real-time solution of contacting customers is especially useful in e-commerce. Unlike traditional support possibilities, website operators and service workers seize the opportunity, using live chats to help potential customers overcome any doubts or problems. Before this, you [...]   

Live chat software – who should use this modern support model?

Live chat support is becoming an increasingly popular way of offering customer service for online businesses, and all you need is software and a code to get started. However, maintenance of a live chat service is expensive and time-consuming, so before you dive straight in, it’s important to consider whether live chat software is right for you.   

Embedding videos on your page

With HTML5, uploading video content onto your website is easier than ever. The most recent version of this popular markup language defines a new native element, video, and the associated programming interface. Website operators can also embed audio-visual content onto their online presences using video platforms such as YouTube or Vimeo.   

How to save a website as a PDF

Those who want to save a website as a PDF can do so with the help of a wide range of programs. But conversions often have their drawbacks: many applications don’t transfer internet content completely true to their original form. Some programs, however, prove that it doesn’t always have to be this way. We present some of the best ones.   

How to tag your website with microdata according to Schema.org

Microdata offers a simple and flexible meta syntax for semantically tagging website content. Using a unified markup format according to Schema.org ensures high compatibility with web browsers and search engine crawlers. Reap the benefits of extending search results, like rich snippets or breadcrumbs, by tagging your HTML code with Schema.org microdata syntax.   

WhatsApp for PC and Mac: WhatsApp Web’s desktop version

Instant messengers like WhatsApp dominate the day-to-day online communication for most Internet users. So it’s no surprise that the Facebook subsidiary has provided a new tool to allow its users to chat on their desktops too. A year ago, they brought out WhatsApp Web. In May 2016, WhatsApp brought out a native desktop app for Windows and Mac OS. We’ll explain how it works.